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Salesforce B2C-Solution-Architect Exam Sample Questions


Question # 1

A global pharmaceutical company wants to roll-out online shopping for customers in multiple countries and needs a quick return on investment (ROI). The company is considering how to market products from prenatal vitamins to drug therapies that improve neonatal outcomes.

Each country has its own regulations around marketing and online sales. Some countries may not allow marketing to Individuals, but will allow marketing to healthcare providers and have different regulations for various channels and touchpoints. In some countries, they are allowed to use curated social content tor product ratings and discussions. In addition, branding Is uniquely defined In each country so the company would like to combine ecommerce with existing content management systems.

What strategy should a Solution Architect recommend to solve these needs?
A. B2C Commerce, Marketing Cloud, and Experience Builder with multi-Currency and translation workbench.
B. Headless BZC Commerce. LINK cartridges. SFRA-style development with Heroku and MuleSoft.
C. Multi-org approach with Partner and Customer Communities, B2C Commerce, Heroku, and Mulesoft for SFKA-style development.
D. Multi-org approach with Service Cloud, LINK cartridges and translation workbench, and Partner and Customer Communities.


B. Headless BZC Commerce. LINK cartridges. SFRA-style development with Heroku and MuleSoft.
Explanation:
A headless B2C Commerce approach can help solve the needs by decoupling the front-end presentation layer from the back-end commerce functionality. This can allow the company to leverage their existing content management systems and deliver consistent branding across different countries.
LINK cartridges can help integrate B2C Commerce with third-party systems and services, such as payment providers, tax calculators, or social media platforms. SFRA-style development can help create a responsive and customize able store front that follows best practices and standards. Heroku and MuleSoft can help build and connect custom applications and APIs that support the complex business logic and data flows required by the global pharmaceutical company.




Question # 2

Northern Trail Outfitters (NTO) is beginning an implementation of B2C Commerce, Service Cloud, and Marketing Cloud from legacy applications. NTO's DataManagement team is working on a data migration strategy and has to consider the complexity of the systems involved.

What should Marketing Cloud be the single source of truth of in this multi-cloud scenario'5
A. Individuals attributes such as name, address, birthday, and email
B. Customer journey flow
C. Order history
D. Customer product affinity


B. Customer journey flow
Explanation: Marketing Cloud should be the single source of truth for customer journey flow, which is the sequence of interactions that a customer has with a brand across different channels and touchpoints. Marketing Cloud can help design, execute, and optimize customer journeys using Journey Builder, which can leverage data from other systems, such as B2C Commerce or Service Cloud, to trigger or personalize journeys.




Question # 3

A company has a multi-cloud implementation that involves an Experience Cloud portal, Service Cloud for case management, and Marketing Cloud for customer interaction.

The company wants all changes in Salesforce data—including creation, updates, deletion, and undeletion of a record—to be synchronized to its custom-built retail loyalty application in near-real time without significantly impacting the overall system performance.

Which option is the most appropriate integration mechanism for this scenario?
A. Outbound Messages
B. Triggered Send Definition
C. Apex Trigger Callout
D. Change Data Capture


D. Change Data Capture
Explanation: Change Data Capture is an event-driven integration mechanism that allows near-real-time synchronization of Salesforce data changes with external systems. It does not impact the system performance as it uses asynchronous processing and does not require triggers or code.




Question # 4

A customer is currently implementing B2C Commerce and wants to use Marketing Cloud to send triggered emails like the Welcome Email, Order Confirmation, and Order Status Update Email. The customer is not interested in Sales or Service Cloud.

Which three steps are required to configure the Marketing Cloud for B2C Commerce storefront triggered emails?

Choose 3 answers
A. Configure data extensions in Marketing Cloud for B2C Commerce objects.
B. Extend the B2C Commerce storefront to trigger emails via Marketing Cloud's journey REST APIs.
C. Set up jobs in B2C Commerce to send catalog, product, order, and customer to Marketing Cloud SFTP.
D. Copy and paste the Collect Script within the head or body in the website template.
E. Update order.export custom object in B2C Commerce with the Marketing Cloud object data extension


B. Extend the B2C Commerce storefront to trigger emails via Marketing Cloud's journey REST APIs.
D. Copy and paste the Collect Script within the head or body in the website template.
E. Update order.export custom object in B2C Commerce with the Marketing Cloud object data extension
Explanation: B. Extending the B2C Commerce storefront to trigger emails via Marketing Cloud’s journey REST APIs allows the customer to send triggered emails based on customer behavior on the storefront, such as signing up, placing an order, or abandoning a cart. The REST APIs can also pass data attributes, such as order details or personalization information, to Marketing Cloud. D. Copying and pasting the Collect Script within the head or body in the website template allows the customer to track customer behavior on the storefront using Marketing Cloud’s Web & Mobile Analytics feature. The Collect Script can also capture customer attributes, such as email address or contact key, and send them to Marketing Cloud. E. Updating order.export custom object in B2C Commerce with the Marketing Cloud object data extension allows the customer to maporder data from B2C Commerce to Marketing Cloud using a point-and-click configuration in Business Manager. This enables order data synchronization between B2C Commerce andMarketing Cloud.




Question # 5

A multi-brand company uses B2C Commerce, Service Cloud, and Marketing Cloud and wants to deliver integrated customer experiences across all three products. The company has one B2C Commerce realm serving two storefronts, a Salesforce org, and a Marketing Cloud instance with a single business unit that leverages email address as a subscriber key. None of these Salesforce Clouds are integrated. The company is also interested in integrating with Customer 360 Data Manager.

Which two Marketing Cloud implementation recommendations shoulda Solution Architect present to the company to adjust their architecture to adhere to Salesforce multi-cloud integration best practices?

Choose 2 answers
A. Marketing Cloud should serve as the Salesforce primary for customer profiles and leverage customeremail addresses as a multi-cloud customer identifier.
B. Marketing Cloud should implement a second business unit and provide each B2C Commerce storefront with its own Marketing Cloud business unit.
C. Marketing Cloud must undergo a subscriber key migration with Salesforce Professional Services and select a subscriber key that aligns with Salesforce multi-cloud architecture best practices.
D. B2C Commerce should integrate with Marketing Cloud and create a Marketing Cloud Contact when a B2C Commerce customerregisters or places an order via the storefront.


B. Marketing Cloud should implement a second business unit and provide each B2C Commerce storefront with its own Marketing Cloud business unit.
C. Marketing Cloud must undergo a subscriber key migration with Salesforce Professional Services and select a subscriber key that aligns with Salesforce multi-cloud architecture best practices.



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